Innovation
See where IQVIA is questioning the status quo and investing in new technologies and methodologies to change how things are done.
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Impacting People's Lives
Harness the power to transform clinical development
Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.
Research & Development Overview
Real World Evidence. Real Confidence. Real Results.
Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.
REAL WORLD EVIDENCE OVERVIEW
Real World & Health Data Sets
Real World & Health Data Sets (desc)
Medical Affairs
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IQVIA Health Communications Group
IQVIA Health Communications Group (desc)
Health Data Apps & AI
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Health Data Transformation
Health Data Transformation (desc)
Study Design
Study Design (desc)
Evidence Networks
Evidence Networks (desc)
Health Economics & Value
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Regulatory and Safety
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Natural Language Processing
Natural Language Processing (desc)
Real World Evidence Library
Real World Evidence Library (desc)
See markets more clearly. Opportunities more often.
Elevate commercial models with precision and speed using AI-driven analytics and technology that illuminate hidden insights in data.
COMMERCIALIZATION OVERVIEW
Service driven. Tech-enabled. Integrated compliance.
Orchestrate your success across the complete compliance lifecycle with best-in-class services and solutions for safety, regulatory, quality and medical information.
COMPLIANCE OVERVIEW
Intelligence that transforms life sciences end-to-end.
When your destination is a healthier world, making intelligent connections between data, technology, and services is your roadmap.
TECHNOLOGIES OVERVIEW
Orchestrated Clinical Trials
Orchestrated Clinical Trials (desc)
Customer Engagement
Customer Engagement (desc)
Commercial Compliance
Commercial Compliance (desc)
Safety, Regulatory, Quality Compliance
Safety, Regulatory, Quality Compliance (desc)
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Developer (desc)
Partner Programs
Partner Programs (desc)
Technology Insights
Technology Insights (desc)
The IQVIA difference
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IQVIA Vigilance Platform
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Direct-to-Patient Research
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BLOGS, WHITE PAPERS & CASE STUDIES
Explore our library of insights, thought leadership, and the latest topics & trends in healthcare.
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THE IQVIA INSTITUTE
An in-depth exploration of the global healthcare ecosystem with timely research, insightful analysis, and scientific expertise.
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WE'RE HIRING
At IQVIA your potential has no limits. We thrive on bold ideas and fearless innovation. Join us in reimagining what’s possible.
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Explore IQVIA by region
As a global community, IQVIA continuously invests and commits to advancing human health.
Americas
Europe
Asia & Oceania
Middle East & Africa
EMEA Thought Leadership
What is the Pharma Business Case for Digital Health?
Sep 21, 2023
- Library
- What is the Pharma Business Case for Digital Health?
This Insight Brief examines where digital health offers value to both the patient journey and asset journey, and the approaches pharma is taking to develop, implement, and partner in bringing digital solutions to the market. We will explore the potential implications of digital health advancements as the rise of digital health solutions has created a transformative era in the healthcare landscape with explosive growth in disease-specific apps in 2023.
Related solutions
Digital Health
Whether you see potential in operations, or an entirely new path for your business, IQVIA can help you harness digital in the right way.