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Your world is unique – and quite different from pharma. In the U.S., decision-making has shifted from individual physicians to integrated networks--GPOs, IDNs and payers. These groups have heightened the focus on proving your solution’s value, demanding outcomes analyses and putting pressure on pricing.

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Article
Power Launch Success With a Reimagined Approach to Patient Support
Oct 17, 2023

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Patient support programs (PSPs) are designed to help overcome obstacles to starting and staying on therapy. This article written by IQVIA Patient Support Services experts explains how a well-designed program not only leaves the patient satisfied, but also leads to improved health outcomes.

Learn how streamlining and integrating patient support program is better for the patient experience, prescriber experience, operational efficiency, and — most important of all —health outcomes.

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