The evolving landscape of Medical Affairs is shaped by increasing complexity in scientific and clinical innovation, where patients are taking a more active role in managing their health, together with the HCP.
During this webinar, we will explore the importance of real world evidence (RWE) innovation when it comes to bringing new and innovative therapies to market. Specifically, RWE has the potential to help identify areas where to evolve the current care pathway, improve the adoption of new treatments through increased patient centricity and thought leadership engagement. Understand the needs and drivers that can enhance stakeholder communication and support effective decision-making in the evolving healthcare environment.
IQVIA is using vast quantities of data in powerful new ways. See how we can help you tap into information from past trials, patient reported outcomes and other sources to accelerate your research.
