Our world has experienced a major renovation. HCPs now expect contextually rich experiences with 24/7 access to personalized information. With that, the need for behavior-changing intelligence and decision-making support tools is now paramount to effective engagement for commercial teams.

Learn from IQVIA experts about how the right technology can enable smarter decisions so teams can confidently engage with HCPs in a contextually relevant way—when and where it matters most. Leave with a better understanding of what true intelligent engagement means and how to optimize your customers' experience and define new measures of success.

3 Key take-aways

• How to overcome "information overwhelm" and deliver more personalized and contextually relevant messages at the right time, place, and channel that HCPs want
• How the right technology can help to both coordinate efforts across all the different stakeholders, channels, and content, and ensure adoption of field suggestions
• Why AI-driven embedded intelligence creates a step change in value for both commercial teams and HCPs—and ultimately can help improve health outcomes

Speaker's

Amber Pahare
Director, OCE Product Management, IQVIA

Tanveer Ahmed Nasir
Senior Director & GM, Information Management, IQVIA