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Bringing together unparalleled healthcare data, advanced analytics, innovative technologies, and healthcare expertise to create intelligent connections that speed the development and commercialization of innovative medicines to improve patient lives.

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Accelerate digital innovation to enable smarter decisions that reduce cost, modernize patient and consumer engagement, and improve health outcomes.

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Your world is unique – and quite different from pharma. In the U.S., decision-making has shifted from individual physicians to integrated networks--GPOs, IDNs and payers. These groups have heightened the focus on proving your solution’s value, demanding outcomes analyses and putting pressure on pricing.

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For government agencies and organizations at every level—from federal or national to regional and local—Big Data can have a huge impact on public health.

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FEATURED WEBINAR

"Top Issues for Pharma to Watch in 2022 and 2023

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Webinar
Maximize Product Launch Success Using Data and AI/ML
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August 29, 2023

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12:00pm - 1:00pm

Eastern

Register

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Attend our webinar to discover how data-driven strategies and predictive analytics can unlock a competitive advantage and drive the success of your product launch. Learn how data can be used to find early adopters, sharpen your approach, and orchestrate your medical, marketing, sales, and digital teams.

Key takeaways:

  • Discover how data-driven insights can optimize your launch strategy across channels
  • Learn how predictive analytics can empower sales reps to maximize business outcomes
  • See an exclusive demo of IQVIA NBA that will help you harness the power of predictive analytics to optimize your product launch

Speakers :

Leopold Paahlson
Director, Solution Engineering, IQVIA

Daphne Earley
Next Best Offering Lead, IQVIA

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