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"We strive to help improve outcomes and create a healthier, more sustainable world for people everywhere.

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Harness the power to transform clinical development

Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.

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Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.

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See markets more clearly. Opportunities more often.

Elevate commercial models with precision and speed using AI-driven analytics and technology that illuminate hidden insights in data.

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Orchestrate your success across the complete compliance lifecycle with best-in-class services and solutions for safety, regulatory, quality and medical information.

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THE IQVIA INSTITUTE

An in-depth exploration of the global healthcare ecosystem with timely research, insightful analysis, and scientific expertise.

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"Global Trends in R&D 2023

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"DCTs Deliver Big ROI

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"Capturing value at scale: The $4 billion RWE imperative

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Unlock your potential to drive healthcare forward

By making intelligent connections between your needs, our capabilities, and the healthcare ecosystem, we can help you be more agile, accelerate results, and improve patient outcomes.

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AI & Machine Learning with a healthcare IQ.

Artificial intelligence is accelerating opportunities. Realizing the benefits for healthcare requires the right expertise. Together, we can solve the problems of today, and drive the breakthroughs of tomorrow.

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Your healthcare data deserves more than just a cloud.

The IQVIA Human Data Science Cloud is our unique capability designed to enable healthcare-grade analytics, tools, and data management solutions to deliver fit-for-purpose global data at scale.

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Innovations make an impact when bold ideas meet powerful partnerships

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IQVIA Decentralized Trials deliver purpose-built clinical services and technologies that engage the right patients wherever they are. Our hybrid and fully virtual solutions have been used more than any others.

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Case Study
Precise HCP Segmentation Raised Patient Identification 16x
See how an IQVIA AI-powered predictive model improved patient identification by 16x while finding high value physicians
Apr 21, 2023
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  • Precise HCP Segmentation Raised Patient Identification 16x
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Accelerate commercial success in ways that were never possible before with IQVIA's leading Real World Data (RWD) assets, artificial intelligence (AI) and machine learning (ML) algorithms.

This client case study shows how IQVIA has leveraged our ML and AI capabilities to help our healthcare clients find the right patients, the right HCPs, and develop patient journey insights with precision and speed.

Important Case Study Outcomes:

 Our AI-powered modelling helped achieved results like these:

  • A predictive model that improved patient identification by 16x
  • Shortened time to diagnosis for patients with an under-diagnosed disorder
  • Precise HCP segmentation finding high value physicians

How AI-Powered Modeling Drives Unmatched Success 

In many cases, what AI/ML is able to do is categorically different than other methods, for example, spotting patients who may be at risk for certain conditions before those conditions are clinically evident. In others, what AI/ML can do is more a matter of degree – advanced healthcare analytics platforms can process patient data in larger volumes and with a precision speeding time to insight.

Transform Your Results - We Can Show You How

Find out how IQVIA AI-powered modeling can transform your results by speaking with an IQVIA AI expert. You can also see other available AI case studies demonstrating how you can improve patient identification and HCP targeting and segmentation.

Have a question? Want a demo?

We'd love to show you how AI and Machine Learning can help you find the right patients, the right HCPs, and develop patient journey insights with precision and speed.

Tell us a little about your business needs and we'll connect you with a dedicated expert who can share more about our product solutions and answer any questions you have.

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Related solutions

Commercialization

Take advantage of the latest tools, techniques, and deep healthcare expertise to create scalable resources, precision insights, and actionable ideas.

HCP Targeting and Segmentation

Use predictive analytics and machine learning to identify providers most likely to prescribe your brand, and see ways to cut through the noise.

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